Today´?¢s culture is more connected than any time in history. But all of this connectivity comes with a price. Today´?¢s culture is also cluttered, distracted and disrupted by social media, with the average person receiving as many as 5,000 messages a day in one form or another.
If you´?¢re a pastor or non-profit leader in this hyper-connected, highly distracted world, how do you get your unique idea, project or vision on the radar of the people who need to know it?
In Unique, Phil Cooke, a highly respected media producer and consultant, has revised his influential book Branding Faith to address this pressing need. With 30% new information that specifically addresses both the challenges and the opportunities of social media, Unique provides a blueprint for individuals and organisations who want to communicate their unique personal story as well as their brand.
224 pages